The Wheeler Magazine
The Wheeler Partnership Opportunities
We are offering partnership opportunities to suitable companies or organisations with a shared interest in engaging with the cycling community. In addition to conventional advertising relationships, we are offering the chance to ‘own’ specific sections of the magazine for telling your organisation's ongoing cycling story.
You might be a travel company looking for a forum in which your cycling clients can share their travel adventures, or a health insurer keen to case-study the benefits of an active lifestyle, or even a car maker wanting to show just how cool and versatile your models are beneath a set of bike racks. The Wheeler is a magazine that embraces the whole cycling community; the whole cycling market. This provides an unrivaled opportunity for the providers of relevant services and products to creatively engage with this market by being a part of the cycling story.
If you would like to know more, or discuss how your organisation might take advantage of this opportunity, contact The Wheeler editor, Brad Collis at bcollis@thewheeler.com.au
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‘Commuter Cup’ qualifies as fast track to heart health … if you don’t get hurt
Ah, the ol’ ‘Commuter Cup’ – riding as fast as you can on your way to and from work. C’mon, be honest – you’ve tried it. You’ve thought: I can…
Featured Stories
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You bet you can bet on the Warny, legally too
This year Centrebet.com is running legalised online betting on the Melbourne–Warrnambool, the world’s second oldest running UCI race (after Liège–Bastogne–Liège), so your windstopper in the wind and the butterflies in…
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Stockholm reviewing traffic issues from cyclists’ perspective
Some Stockholm politicians are arguing that the city’s cyclists be allowed to run red lights and cycle against one-way traffic in order to ease bicycle congestion and help those who…
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Bikes and design at the State of Design Festival
Victoria’s State of Design Festival is coming. First on your list will be the exhibition ‘Fashion Design Mobility’ presented by RMIT University’s Mick Peel. Mick Peel is a designer and…
Editors' Picks
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First Australian Gran Fondo to be on the Great Ocean Road
Posted on June 30, 2011 | 1 CommentI’ve been out training – honest. For my first race. Yes indeedy. The first time I’ll whack a number on my bike is for Amy’s Gran Fondo on 18 September... -
The Wheeler FREE from the June 2011 issue!
Posted on May 2, 2011 | No CommentsNo need to subscribe! The next issue of The Wheeler (number 4) will be available free from early July from bike shops in Melbourne, regional Victoria, the ACT, NSW, South... -
Cities for people: a chance to hear Melbourne ‘mentor’ Jan Gehl
Posted on April 28, 2011 | No CommentsDanish architect and “urban quality consultant” Jan Gehl has advised on ways to invigorate the urban life of – among other cities – Copenhagen, Stockholm, Amman, Sydney, Adelaide, Perth, Hobart,...
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Women’s racing SKCC-style
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MAMILfest #1: Tour Down Under
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Extra, extra: Victoria’s oldest paperboy
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A day out at the races
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Skye’s the limit: the magic of Danny MacAskill
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No Pro Continental licence for Pegasus in 2011
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An inflate-on-impact, ‘airbag’ helmet?
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A confluence of ‘the tribes’: Bikefest
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Press check: The Wheeler 02 is here
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Wild weather for the Warny
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